Euro RSCG

Like the Arnold Amtrak print ads, Euro RSCG in Buenos Aires is channeling the past in this ad done for Nugget Shoe Polish. This "UFO" inspired ad is really well designed and creatively executed. When watching it, you feel as if you are watching an old black-and-white movie, which makes this commercial really fun. I love ads like this that capture your attention and transport you into another world for 60 seconds. This spot is far from what you would expect for a shoe polish commercial, but it definitely works in the end.